Privacy Policy
Effective Date:3/4/2022
1. Introduction
WPShots (operated by 80Proof Online, “we,” “our,” “us”) respects your privacy and is committed to protecting your personal information.
As a seller of alcoholic beverages, we are required by law to verify age and comply with excise and liquor licensing regulations. We are also bound by the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs), which govern how we collect, use, disclose and store your personal information.
This Privacy Policy explains what information we collect, how we use it, who we share it with, and the choices you have.
By using our website https://wpshots.com.au (the “Site”), you consent to the terms of this Privacy Policy.
2. Information We Collect
We may collect the following types of information:
Personal Information: name, email address, phone number, billing/shipping address, order details, payment information (processed securely by third-party gateways).
Age Verification / Identity Information: date of birth, and in some cases, government-issued identification for proof of age as required by liquor laws.
Technical Information: IP address, device/browser type, site usage, cookies, and analytics data.
Communication Information: correspondence with us, marketing preferences, customer service inquiries.
3. Why We Collect Information
We collect, hold and use personal information for purposes including:
Processing and delivering orders.
Verifying that you are over 18 and legally permitted to purchase alcohol.
Complying with liquor licensing, excise, tax and record-keeping obligations (e.g. retaining sales and age verification records).
Managing accounts, refunds, and customer support.
Sending marketing communications (if you have opted in — you may unsubscribe anytime).
Improving our website and services through analytics.
Preventing fraud, ensuring security and meeting legal obligations.
We will only collect information by lawful and fair means, and only what is reasonably necessary for these purposes.
4. Sharing & Disclosure
We do not sell or rent your personal information. We may disclose it to:
Service providers: e.g. payment processors, shipping and courier companies, IT and hosting services, identity verification services.
Regulators or authorities: if required by law, excise or liquor licensing audits, or to comply with lawful requests.
Business transfers: in case of merger, acquisition, or sale of assets.
If we share data overseas (e.g. with payment providers or cloud hosting), we will ensure it is protected by contractual or other safeguards consistent with the APPs.
5. Retention of Records
Customer and sales records (including proof of age checks) are retained for a minimum of 5 years or as required by law for excise, tax, and liquor compliance.
Marketing data is retained until you opt out or withdraw consent.
Identity documents used for age verification are stored securely and only for as long as necessary to satisfy regulatory requirements, after which they are securely destroyed or de-identified.
6. Cookies & Analytics
We use cookies and tracking technologies to:
Recognise returning visitors.
Track website performance and usage (via tools such as Google Analytics).
Tailor marketing and advertising.
You can manage or disable cookies in your browser, though this may affect some features of the Site.
7. Data Security
We take reasonable steps to protect personal data from misuse, loss, and unauthorised access. This includes:
SSL encryption on transactions.
Restricted access to sensitive records.
Secure storage of payment and identity data (via third-party providers).
However, no system is completely secure. If a data breach occurs that is likely to cause serious harm, we will comply with the Notifiable Data Breaches scheme, including notifying you and the OAIC.
8. Your Rights
Under the Privacy Act, you may:
Request access to the personal information we hold about you.
Request corrections if your information is inaccurate or incomplete.
Opt out of marketing communications at any time.
Make a complaint if you believe we have breached the APPs.
To exercise these rights, contact us using the details below. We will respond within a reasonable timeframe.
9. Children & Minors
We do not knowingly collect or allow purchases from anyone under the age of 18. If we become aware of data collected from a minor, we will delete it promptly.
10. Third-Party Links
Our Site may contain links to external websites. We are not responsible for the privacy practices of those websites.
11. Changes to this Policy
We may update this Privacy Policy from time to time. The latest version will always be posted here with the effective date updated. If changes are significant, we may notify you directly.
12. Complaints
If you believe we have breached your privacy rights, you may contact us directly (details below). If you are not satisfied, you may lodge a complaint with the:
Office of the Australian Information Commissioner (OAIC)
Website: www.oaic.gov.au
Phone: 1300 363 992
13. Contact Us
WPShots / 80Proof Online
Email: wp@80proof.com.au
Phone: 03 7034 6941
Address: 8 Atlantic Drive. Keysborough, 3173, VIc, Aus